I’ve learned so much about performance marketing, and more specifically paid socials, from Aazar Ali Shad. He runs "The Performers", a great performance marketing Slack group I'm a part of, and an incredible newsletter that I always look forward to reading.

Aazar's newsletter on performance marketing always teaches me something. He dives deep into how different brands use marketing to convert users, with actionable takeaways that question conventions. A must-read for any performance advertiser.

I enjoy reading every week as a Growth Lead in DTC. I highly recommend it, the insights teach me something never every week.

Aazar is writing the newsletter which makes me smarter. It helps me stay informed on the latest strategies and tactics from the top brands online. It's the ideal way to level up my performance marketing game.