Why Temu’s “Cheap” Ads Are Beating Premium Brands

I finally get why people love Temu ads...

How to Sell to the Rich: 8 Frameworks That Work

The Psychology of Selling Expensive Things

How to Compete Against a Giant Category Leader

How I’m Lowering My CAC Using AI + Creative Testing

What I Learned Running Ads Across 5 Industries

Here's what’s working and what’s failing

How to hold viewers' retention to convert

Meet the Magician of Retention Through Tension

A Guide to Positioning with Ads

How to stand out in a saturated marketplace

Steal my video ads templates

I promise these work for me without fail

I Ran 100+ Psychology-Based Ads Last Month (Here Are The 6 That Beat Them All)

The Framework I Used to Make an Already-Winning Ad Perform Better

Steal These 4 Viral Ad Formats

I'm so stupid not trying these before.

Steal These 4 Storytelling Frameworks for Ads

The 5 Psychological Triggers That Finally Lowered Our CAC (I Can’t Believe I Ignored These for So Long)

What I’ve Learned After Spending $2.5M on Meta Ads in 2025

7 key lessons for all verticals (D2C, Lead Gen and App)

50 Ads from 50 Brands

And the Exact Reason Each One Works

I Analyzed 40,000 Ads From 11 Top DTC Brands to Find Out What Works on Meta

What Makes People Laugh and Buy (6 Comedy Ad Lessons You Need to Know)

I finally know how to make anything funny with these concepts.

How to Make VSLs That Hold Attention and Drive Sales (Breakdown + Templates)

templates + prompts too

I created 9 best Ads

(and what you can learn from them)

The Exact Process I Use to Analyze Competitor Ads To Make Wining Ads

Analyze them in 5 minutes, not 5 hours.

6 Ads That Stopped the Scroll and Drove Results—Here’s Exactly Why They Worked

These type of ads will scale in 2025

Learn this powerful visual technique to make your ads unforgettable

how to create unignorable ads like these.

22 BFCM Paid Ads Tips from a Marketer Who Spent $7.6M Last Year

And bonus inspiration ads for BFCM

I tried 500+ image ads to find the winners for you

+ 2 ads inspiration if I were running ads for these two brands

How to Make NOT Boring Ads

3 key takeaway you can immediately use for your ads

8 counterintuitive tactics that improved my ROAS

Number 6 I didn't think would work